Why IS SEARCH ENGINE MARKETING SO IMPORTANT TO YOUR BUSINESS?

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What is SEM?

Essentially is a process to improve your website position in Google, Yahoo, MSN ,Ask & like that search engine  if you think there are more than million website online today how will get people find your website & more than 75 % New visitor arrive via search engine. therefore search engine marketing is best way to attract new visitor.

adwords-home
adwords-home

 

Number one area of pay per click is Google ad words

 Basic Structure of Google Adwords

Google Adword

        Textual ads:

                Goolge Search

                Google network

        Image ads:

                Google network

First do keyword research: Monitor all keyword what working what not.

Google Adword

Textual ads: text advertising is a form of contextual promotion where specific keywords within the writing of a web-page

Google search: Google Search is the most-used online search engine on the World Wide Web

Tips For Goolge Search :Use bracket on  keywords

Example [keywords ]

Focus on Buyer words like buy , services,Discount

Geo target your Region

Tips For Google network: Google network sites is basically any websites which sign up for google adsense & they sharing 50% of revenue.

Set up daily budget for all campaign.

Manage Domain that convert leads into conversion aslo you can block domains into which is not helpful for business

Image ads: Image ads are ads that appear with a picture

Google network: Create simple image in landing page

Small tips for SEO: Use Pay per click (PPC) data for keyword Research if you target on this  keywords you will get more business from SEO aslo.

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2 thoughts on “Why IS SEARCH ENGINE MARKETING SO IMPORTANT TO YOUR BUSINESS?

    Ivan said:
    July 6, 2013 at 6:54 am

    Thanks for the quick post. I definitely need to look at the bracket keywords in the future.

      Sandeep Shinde responded:
      July 6, 2013 at 7:34 pm

      Hi Ivan thank you for visiting my blog.
      Yes you can try keywords in Bracket it really works!!

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